Dan Goodman
Dan Goodman, President of Media Rights Capital (MRC), directs MRC Digital Media. According to a Media Rights Capital Press Release, Dan Goodman "will be responsible for shaping and executing MRC’s digital strategy across broadband, mobile, gaming, VOD and other emerging platforms. He will focus on developing elite entertainment content, building a network of distribution partnerships, creating innovative and unique advertising opportunities and developing new business efforts in the digital realm."
Dan Goodman has maintained a stellar career, previously working with the world’s most popular and respected companies such as IBM, Heineken, Time Warner Cable, Six Flags, Dell and Mercedes-Benz. Dan Goodman has a reputation for being a leader and has been said to have been one to "pave the way in marketing and content development in the digital space. Throughout his tenure in digital marketing, Mr. Goodman also founded a viral email marketing company focused on referral and peer-to-peer-based communications and was the former managing director of digital at Lowe, a global ad agency owned by parent company Interpublic Group." (Quotes from Media Rights Capital Press Release July 13, 2007.)
Quote from Dan Goodman:
"I am very excited to join Media Rights Capital, which has already proven itself as a visionary company in both generating and delivering terrific entertainment across every platform. I believe the opportunity in digital to be on a massive growth curve. As such, we plant to invest up to $10MM in 2007 alone to create the most compelling digital entertainment and provide the most innovative advertising opportunities to brand marketers."
Dan Goodman Resources
Raven-Symone, best known for the Disney Channel series "That's So Raven," will develop a series of "how-to" segments that Dan Goodman, president of MRC's digital division, said is like Martha Stewart for teens.
Dan Goodman is the President of Digital Media for Media Rights Capital.
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